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- Curriculum
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This course skips some basic parts like price adjustment, room quantity, and new OTA channel registration from the A-Z course. It is suitable for accommodations already selling on OTA channels but operating inefficiently. Change is necessary if we don’t understand the OTA channels; otherwise, your accommodation will continue operating inefficiently.
Introduction
Overview of the Sales OTA
- 4
1.0.1 - Information about market shares of major OTA channels in the world - 51.0.2 - Definition and model of OTA
- 61.0.3 - Benefits as well as limitations when cooperating with OTA channels
- 71.0.4 - Why customers don't choose you
- 81.0.5 - Sales MINDSET
- 91.0.6 - Daily - weekly - monthly tasks - The job of Online Sales staff
Optimizing Content on OTA Channels
- 103.1.0 - Optimizing content on OTA channels
- 113.1.1 - Notes - Optimizing content on Booking.com Extranet
- 123.1.2 - Optimizing images - on Booking.com Extranet
- 133.1.3 - Optimizing policies- on Booking.com Extranet
- 143.1.4 - Optimizing Facilities and services - on Booking.com Extranet
- 153.1.5 - Optimizing Room details and Room amenities - on Booking.com Extranet
- 163.1.6 - Optimizing profile of host - on Booking.com Extranet
- 173.1.7 - Messaging preferences - on Booking.com Extranet
- 183.1.8 - Sustainability practices - on Booking.com Extranet
- 193.2 - Optimizing content on Agoda Extranet
- 203.3 -Optimizing content on Traveloka Extranet
- 213.4 - Optimizing content on Expedia Central Partner Extranet
- 223.5 - Optimizing content on Airbnb
- 233.6 - Optimizing content on Trip.com - EBooking - C Trip - trip.com
BAR & Promotion on OTA channel
- 246.0.1 - 04 levels of price and promotion settings on OTA channel
- 256.0.2 - 04 essential promotions on OTA Channels
- 266.0.3 - Introduce about Figue 3.1 promotion on OTA Channels
- 276.0.4 - Introduce about Figue 3.2 promotion on OTA Channels
- 286.0.5 - Introduce about Figue 3.3 promotion on OTA Channels
- 296.0.6 - Distinguish between campaigns and regular promotions
- 306.1.1 - BAR and Net revenue without any promotion
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- 316.1.2 - BAR price with mutiple promotions
- 326.1.3 - Find the BAR price following promotion in Figure 3.1
- 336.1.4 - Price calculation on Agoda
- 346.1.5 - Price calculation on Expedia
- 356.1.6 - Price calculation on Traveloka
- 366.1.7 - Price calculation on Airbnb
- 376.1.8 - Price table - comparison between OTA channels
- 387.1 - Set BAR price and promotion as Figure 3.1 on Booking.com Extranet
- 397.2 - Set BAR price and promotion as Figure 3.1 on Agoda Extranet
- 407.3 - Set BAR price and promotion as Figure 3.1 on Expedia Partner Central Extranet
- 417.4 - Set BAR price and promotion as Figure 3.1 on Traveloka TERA Extranet
- 427.5 - Set BAR price and promotion as Figure 3.1 on Ctrip Extranet - Trip.com group
- 437.6 - Set BAR price and promotion as Figure 3.1 on Airbnb
- 447.7 - Set Long stay promotion on all OTA channels
Improving Ranking and Visibility
Other Advanced Management Techniques
- 499.1 - Booking reading by OTA Channel
- 509.2 - How to add bank accounts to Agoda YCS
- 519.3 - 02 methods to manage OTA channels on phones/ tablet/ computers
- 529.4 - Information about booking engine and channel manager
- 539.5 - How to manage multiple properties on OTA channels
- 549.6 - Rate plan pricing channel idea to focus on some OTA channels
- 559.7 - Several manual and automated tools help increase visibility by exchanging links between OTA channels
- 569.8 - Instructions for taking photos to ask friends to rate on OTA channels
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Course details
Lectures 57
Level
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